The Secret of Finding Long Tailed Keywords

to Raise your Keyword Coherence

• LTK's: Definition -
A keyword together with such qualifiers as will make it quite specific. E.G.; Widgets with WiFi capability would make it quite clear that the widget sought MUST HAVE certain characteristics; in this case WiFi capability.


• Why Do This?
Because what you are really trying to do is capture potential buyers when they have DECIDED TO BUY! Right? Of course it is, you aren't there to justify widgets or explain WiFi, your site is set up to SELL Widgets with WiFi capability!

• Where Do I find LTK's?
I knew you were going to ask that! O-Kay, to the best of my knowledge the easiest method is to hit Mr Google at the https://adwords.google.com/select/KeywordTool address and login the Generic keyword: I.E., enter WIDGETS in the Generic Keyword Box and click "Get Keyword Ideas."

• Which Are The Best Long Tailed Keywords:
That's easy: the ones that most closely describe what you sell AND the ones with, a. The most advertiser competition, and b. The highest Search Volume. So in the Keyword Tool Results window, click on the "Advertiser Competition' header to sort the column with the highest at the top. Then select the highest item in that column with the most 'Search Volume". At this point you have isolated an ltk with high advertiser competition and maximum search volume. Easy, wasn't it???

• Then What?
Not to hard to decide what to do next, is it? Get busy and build a landing page on your site with the 'Keyword Coherence' tuned to your brand new LTK!

• Cash In
All you need to cash in on the secret of finding Long Tailed Keywords is to follow the simple steps above and start banking your AdSense checks!

Harnessing Google to Create Site Synergy

I wrote in the previous post: "As your site begins to grow, look carefully at the terms that Google is using to find you and write more pages/posts using those ltk's".

• Long Tails - ltk's
If you analyze the search terms that surfers have used to find your site you will be able to pick out some recurring terms. These are, in effect, your long tailed keywords and they are being defined for you for free by the Great Mr Google himself!

• Free Expert SEO
This is a magical concept here - Google obviously believes the terms are relevant to your site, or they wouldn't have sent you the searchers, right? So you grab this opportunity with both hands, and get busy setting up landing pages for these ltk's.

• Site Synergy
So we come to a definition of site synergy: where you use the SEO juice supplied by Google in turn to create more SEO juice. As Google indexes your new landing pages, it finds more ltk's and the process gains more momentum. See? Pure magic; and totally FREE.

• Keyword Coherence
So the equation is:
Keyword Coherence + Free Google SEO = Site Synergy = Traffic.
Get busy now and start this process and you will be harnessing Google to create Site Synergy for yourself!

Key Word Coherence

What the Heck is KeyWord Coherence?

It's all to do with devising a fixed strategy to use some synergistic power from Google to Focus Your Keyword Strength.

• Pick your site keyword carefully - preferably one with better than 1500 searches a week, and less than 1000K of SERP's
• Optimize your index page for that keyword alone and use your long tail keywords (ltk's) as anchor text to separate posts or pages that are optimized for them alone.
• Link back from each ltk page to the index page using the site keyword in the anchor text, and repeat that link in your footer if you can.
  

A your site begins to grow, look carefully at the terms that Google is using to find you and write more pages/posts using those ltk's, and Hey, it's like magic, The more you utilize Google's ltk terms the more Google will sent you searchers - see? Site Synergy - totally free and dead simple to do!

You can read more about this here, and I want to thank Courtney Tuttle(Keyword Sniping) and Grizzly Brears(Increase your Adsense CTR) for opening my eyes to these truths.

So there you go, a start to begin on the road to harnessing the site synergy with keyword coherence for your blog.